Written by Karen Bryan
Despite the evidence that expensive face creams don’t do the job any better than cheaper creams people are still paying crazy prices for high end products. For the last few months I’ve been using Beauty Formulas Gentle to Skin moisturisers. The Replenishing Moisture Lotion costs 49p for 150ml and the Light Hydrating Moisture Cream costs 49p for 100ml in Home Bargains. My skin is quite sensitive but both creams are perfume and colour free.
So why are the £50+ a pot face creams still selling? Either people are falling for the marketing hype of the expensive creams and/or they like to feel that they are giving themselves a treat. However, they could save themselves a few hundred pounds a year by using cheaper creams, which give the same result.